What is Marketing Automation?

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Not everyone knows what marketing automation is, let alone what it can and can’t do for you. Consider the life cycle of a plant beginning as a seed. The first thing you need is fertile soil. Without good soil (a [...]

5 Tips for Generating High Quality Leads For Your Sales Team

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Do you know who’s actively ready to buy, who’s not ready, and who’s poised to begin your sales process? Here are some tips to help you figure it out. B2B sales stagnate without qualified leads, and most companies rely on [...]

Strategic Planning Pitfalls

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If you want your strategic plan to succeed, avoid these pitfalls at all costs. You’ve determined the need for a strategic plan for your business, and you’re ready to begin the process. While strategic planning isn’t rocket science, there are [...]

4 Ways a Virtual COO Can Save Your Business

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Bringing on a partner in the form of a Virtual COO helps you get your life back and your business going in the right direction. Wouldn’t it be nice if you could clone yourself and divide all of the projects [...]

How to Build World-Class Procedures

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A simple solution can maximize the efficiency of your workflows and help you identify areas for improvement throughout your business. Workflows govern how things get done in your business. Without appropriate processes and procedures in place, how would anyone know [...]

Do You Need a Virtual COO?

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If you’re putting in what feels like 30-hour days, yet your business isn’t moving forward the way you’d like, it may be time to bring in a partner to help you run operations. For instance, certain key strategies aren’t being [...]

Make 2016 the Year of Strategic Management

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Implementing strategic management practices can take your business to the next level. Your revenues are flat and sales are stagnant. What do you do now? How do you get past this plateau? CEOs and COOs struggling with this issue every [...]

What Strategic Planning Tools Exist?

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The road to a successful business is paved with a dynamic, comprehensive strategic plan to direct your steps. There are as many opinions and frameworks out there to follow as there are consultants and experts who propose them. I’m going [...]

Make 2016 the Year of Optimized Workflows

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You know your processes could be much smoother or at least more defined in your company. You’ve identified why your employees seem to be running in several different directions with no clear path. Now it’s time to do something about [...]